SIX "CREATIVE REVOLUTION" COMMERCIALS

  1. ALKA-SELTZER — “Try it, You’ll Like it,” Wells, Rich, and Greene.

2. BURLINGTON — “Sock Dance,” Doyle, Dane Bernbach.

3. VOLKSWAGEN — “Harry, the Swinger,” Doyle, Dane Bernbach.

4-5. EXCEDRIN — Excedrin Headache #39 and #24 — (with Dick Cavett), Agency Unknown.

6. LBJ PRESIDENTIAL CAMPAIGN — “Daisy,” Doyle, Dane Bernbach — DDB did only one political ad but this one, playing off concerns of Barry Goldwater’s talk of using nukes, was so powerful it only had to run once.